Marketing Your Corporate Wellness Program Corporate wellness programs continue to gain traction as more employers realize the long-term benefits of maintaining a healthy workforce. In fact, a recent Forbes article mentioned corporate wellness programs as some of the biggest signs that businesses are beginning to take the health and wellness of their employees more seriously. In doing so, employers are able to combat rising healthcare costs while also supporting a motivated and energetic workforce. The challenge for many companies as they begin a wellness program rests largely on their ability to get employees motivated and engaged to participate in the programs. In short, how on…